AI Services Terms

Last updated: November 2026

1. About these terms

These terms cover the Time Back Review, AI Set-Up, add-on builds and AI Care from Gemma Gooch, trading as Gem Assist (“I”, “me”). “You” means the business buying the service. My VA packages (Gem 10, 15 and 20) have their own agreement.

You can contact me at hello@gemmagooch.co.uk.

2. Time Back Review

2.1 What’s included. An online questionnaire, a one-hour video call, and a written report within five working days of the call. I’ll also offer a short follow-up call to go through the report.

2.2 Payment. The Review is £295, unless we’ve agreed otherwise in writing. I’ll send an invoice after our free call, and you pay it before booking your Review call. Paying the invoice means you accept these terms.

2.3 Your questionnaire. Please send it back at least two working days before the Review call, so I have time to read it properly. Leave out customer names and personal details.

2.4 Rescheduling. You can move your Review call for free with at least 48 hours’ notice. With less notice, or if you miss the call, I’ll offer you one new date. After that, the Review counts as delivered.

2.5 Refunds. If you cancel before your Review call, I’ll refund you in full. Once the call has happened, the fee isn’t refundable.

2.6 Credit towards a Set-Up. If you go ahead with an AI Set-Up within 30 days of receiving your report, your Review fee comes off the Set-Up price.

2.7 The report is advice. You decide what to act on. Tool names, plans and prices are correct when I write the report, but providers change them, so check before you buy anything.

3. AI Set-Up and add-on builds

3.1 Your agreement. Before any work starts, we both sign a short agreement setting out what’s included and the price.

3.2 Payment. Half when you sign, half at handover.

3.3 How I work. I build and test everything in my own accounts using made-up details. You then add it to your own accounts on a handover call, doing the steps that need your login while I talk you through them. I never log in to your accounts or hold your passwords. If you add me to your Claude Team workspace instead, my access covers that workspace only, and you can remove me at any time.

3.4 Your AI plan. You choose and pay for your own AI plan, and you’re responsible for that provider’s terms and settings.

3.5 Timing. A Set-Up takes about two weeks. That depends on you sending what I ask for and booking the handover call. If things stall on your side for more than 30 days, the second half of the fee becomes due.

3.6 Cancelling. If you cancel after signing but before handover, the first half of the fee isn’t refundable.

3.7 It’s yours. Everything I build for you is yours to keep, including if you stop working with me.

4. AI Care

AI Care is £95 a month, invoiced at the start of each month. It includes a monthly check that everything still works, small wording updates, and one small improvement each quarter. There’s a three-month minimum, then you can cancel with one month’s notice.

5. Using AI safely

  • AI can make mistakes. You’re responsible for checking anything it produces before it’s sent, published or relied on.

  • I don’t set up AI to send, delete, move or share anything without your approval.

  • Please don’t put health details, children’s details, or payment or bank details into the AI tools I set up for you.

  • I don’t give legal, financial or data protection advice. Where you need it, I’ll point you to the ICO’s guidance or a specialist.

6. Your data

  • I keep your questionnaire answers and call notes in my business Google account. If you don’t go ahead, I delete them within 12 months, as my privacy policy says.

  • I’ll always ask before recording or taking AI notes of a call.

  • If I’ll see your customers’ personal details, or you add me to your AI workspace, we’ll also sign a data processing agreement.

  • My privacy policy explains the rest.

7. Liability

My total liability for any service is limited to the fees you paid for that service, except where the law doesn’t allow this to be limited. I’m not responsible for anything that goes wrong because of an AI provider’s own service, or because something AI drafted was sent without being checked.

8. Changes to these terms

I may update these terms from time to time. The version in place when you paid applies to that service. The date at the top shows when they last changed.

9. Law

These terms are governed by the law of England and Wales, and the courts of England and Wales deal with any dispute.